Six Attributes of Viral Content (With a Case Study Example)

When it comes to content, there are two primary categories: informational pieces with great longevity and staying power, and explosive pieces which take off quickly (but also become old news quickly). This is obviously an oversimplification of sorts, as the two categories aren’t necessarily mutually exclusive, and there are gradients in between the two extremes,… Read more »

Everybody is Putting Needles in Google – Reasonable Point of View on SEO

Every time Google rolls out a new algorithm industry is boiling with discussions and most of the times – frustration and accusations. Big bad Google is updating their product and businesses worldwide suffer. Ongoing algorithm updates painfully affected many websites and online businesses. They also had an impact on the businesses of the people I… Read more »