Semantic SEO: Improve your E-commerce Cross-Selling Tactics

SEO becomes Search Entity Optimization. The change from optimization for search engines to search entities has been one of the most powerful, yet unnoticed changes. Search Entity Optimization is synonymous with “semantic SEO” and smart SEO and e-commerce experts have already started using it to their advantage. In this article, I will endeavor to explain how… Read more »

Why should you focus on internal linking?

It’s not a secret that content is the king when it comes to Search Engine Optimization (SEO). Every blogger knows that well when creating high-quality content, to seduce both search engines and visitors. However, content alone is not enough. Internal linking is here to support your SEO by driving traffic to other pages. Internal linking… Read more »

5 Key Performance Indicators for Content Marketing

Content marketing is lately the most significant […and the most fantastic!] area of online marketing! According to Content Marketing Institute, its meaning is constantly growing. Content marketing provides people with useful information that can help solve their real problems and show how to handle different issues. Yes, content educates and entertains. This is why, any content… Read more »

How SEO Can Drive Your Email Results

Where Email Marketing Meets SEO Organic Search Engine Optimization and Email Marketing are two traditional channels used to build online businesses. This HubSpot’s Research has shown that they are the two methods with the highest ROI: 1) Inbound Marketers who have prioritized blogging are 13x more likely to enjoy positive ROI 2) 59% of B2B marketers say… Read more »