8 Steps to Master Localized Keyword Research and International SEO

There is one often overlooked aspect of localization that many don’t think about immediately as it pertains to international expansion: Localized Keyword Research and International SEO. This article will guide you through different aspects you need to consider such as different local search engines (Yes,  Google has competitors!), machine translations, link building and keyword tools…. Read more »

What Are Brand Ambassadors and Why Are They Important?

Over the past few years, methods of reaching the target audience have changed significantly. While the marketers would probably prefer to hold to the times when TV commercials were most effective, the majority of people are getting used to new channels of promotion quite smoothly. What was considered cutting-edge in the last years, doesn’t work… Read more »