First of all, let me apologize for the slightly misleading title. There is a world of difference in local SEO for franchises, e-commerce SEO or paid SEO for that matter. From creating different types of landing pages to finding niche keywords that are relevant, a lot of franchise businesses…
10 Things You Should Know About Facebook Instant Articles
If you (as a blogger) think that ‘Facebook Instant Articles’ could be the straw that finally breaks your blogging business’ back, think again. For every 100 sites that think Instant Articles is not worth 2 cents, there are 1000+ out there that have gone ‘all-in.’ Thanks to the dual benefit…
How to Use SEO to Optimize Your Ecommerce Website
Purchasing online entails that a buyer is not able to touch, try out or verify an item he sees online. Nevertheless, e-commerce stores are more and more popular every day. The recent Google study says that customers have gone “from midnight snacking to midnight shopping.” Online shopping has become a form of spending…
How Buying Links in Public Ends Up – Interview with Vitaliy Kolos – Positionly Blog
We are happy to host an interview with Vitaliy Kolos, the man behind the famous turmoil with Webdesign.org and T-Mobile. When it occurred, it was widely discussed on various websites. Five days later, Webdesign.org was penalized by Google for selling links. Vitaliy decided to shed some light on the…
How Buying Links in Public Ends Up – Interview with Vitaliy Kolos – Positionly Blog
We are happy to host an interview with Vitaliy Kolos, the man behind the famous turmoil with Webdesign.org and T-Mobile. When it occurred, it was widely discussed on various websites. Five days later, Webdesign.org was penalized by Google for selling links. Vitaliy decided to shed some light on the situation.…
8 Risky Black Hat SEO Techniques Used Today
In the world of SEO, we have clear policies to follow. Rules are established to provide a useful, relevant,t and safe environment and to ensure the quality of user experience. Ranking high requires keeping up with the current and changing SEO trends and constantly adjusting your approach to suit…
Black Hat SEO: Techniques to Avoid – Positionly Blog
In the world of Search Engine Optimization, there are a wide variety of techniques out there that people and companies use. While there is a safe way of doing things in SEO, there also is a risky way, which Google forbids. This difficult way of doing search engine optimization is…
How Big Brands Do SEO (and a Few Hacks to Beat Them) – Positionly Blog
Big brands are everywhere. But I don’t care that there is hardly an aspect of our lives that Apple, Samsung, Nestle, and others do not dominate. Given my professional affinity, though, their unfair prominence in search gets to me. Type any keyword into Google, and you are bound to…
5 Critical e-Commerce SEO Errors and How to Fix Them
It’s not only the e-commerce start-ups that make mistakes; even many of the renowned e-commerce enterprises are guilty of committing basic SEO errors. We’ve published a post SEO for E-commerce: 7 Most Critical Disorders & How To Cure Them, but we have more to say about this topic. Reasons…
Design – the key to success in ecommerce – Positionly Blog
Success of an online store depends on many factors: the product itself, number of potential customers, initial budget, effectiveness of marketing, customer service and of course SEO. Nevertheless, it is the design that plays major role. Consumers just after 3 seconds on your website know whether they will buy…