Credit Card Payments and Security Updates

  We had a lot of requests from clients to make Credit Card payments available. Today we’ve introduced them in addition to the PayPal option that was available until now. All payments are done using the very fine Stripe system. No card information is being stored on our end for…

Including Google maps results

  We’ve released a few updates to Positionly today. Among minor changes and fixes, most notable change is the option to include Google maps results in the positions count. This comes in handy to everyone who would like to track positions localized to a specific city. The feature can be…

Positionly for the iPhone

  There were a lot of questions about Positionly for iOS devices, so today we’re really excited to introduce our first step into mobile, Positionly for the iPhone… and guess what, it’s free! While the application doesn’t provide all the functionality available on the web, we’ve included features that were…

SEO Trends: What Does SEO in 2017 Look Like?

The proliferation of bad content on the internet has led marketers to disown many old SEO tactics quicker than you can say ‘grey hat.’ Some bold marketers are even predicting the eventual demise of SEO. I have a small message for the naysayers – the sky is not falling anytime…

How to Perform Your First SEO Audit: Indexing Overview

  Recently, we’ve published a piece about how to run your first SEO audit that covered the first essential part: Content Overview. Today we provide you with the second part of the complete SEO audit that you should conduct when starting a new project. The time has come to perform…

5 Tips to Beat The SEO Waiting Game and See Faster Results

SEO strategy is a long-term plan aimed at getting your website in front of the maximum number of eyeballs, driving relevant traffic and generating sales. As with any other business strategy, SEO plans also need to be viewed as an ongoing effort that yields significant ROI if you stick to…

Everything You Need to Know About Meta Descriptions

What is Metadata in HTML Metadata is information about your HTML document that isn’t visible on a page, but is in the search results. Metadata usually specifies the page description; author of the asset; the date of publication or the date of the last update; keywords, etc. Metadata is supported…

Why Is Influencer Marketing The Next Big Thing?

The dark days of SEO are gone. You no longer need to compete against businesses that are using black-hat SEO methods to win the search engine race. After several updates to Google’s search ranking algorithms, social proof, and social signals play a significant role too. While this means that you can…

Significant Changes to SERPs: Have You Noticed Them?

The new set of SERP changes rolled out by Google is bound to impact your digital marketing strategies. Now, marketers should ideally brace themselves for the recent SERP changes that entail multifarious attributes including PPC, Google Images, Shopping on Google, News, Knowledge Graph and Apps. While some of the changes…

How to Boost Conversions With Content Upgrades and Opt-ins

E-commerce businesses are relying more and more on their email marketing to get new customers and build relationships with their existing clients. So why is email marketing so efficient? Email marketing has the highest ROI of all marketing channels, and one of the reasons is that email marketing is a direct line…

PPC vs. SEO – Quick Results or Sustainable Effects?

Each new service created on the Internet is created while keeping users in mind. A simple web page, blog, or application without visitors loses it’s rationale. In order to attract visitors, many promotional activities should be performed to be noticed.  Due to the fact that most of us use search…

Multiple Google Analytics Connections

  Today we’ve released an update to the Google Analytics Integration feature. From now on, you can connect Positionly to more than one Google Analytics account.The new feature is available in the “Website Settings” section.The feature is also available from the “Google Analytics” section. What Are Multiple Google Analytics Connections?…

7 Secrets of Content That People Love to Share

Have you ever wondered how the popular blogs do it? Each time they publish content, it gets dozens of likes, tweets and +1’s in a blink of an eye. Probably not once you have liked, or tweeted this kind of article yourself. Fortunately, blogging isn’t rocket science.  If you’re a…

Yandex – The new search engine you can track your position

Today we’ve added Yandex to the search engines list that you can track your position in. The new search engine is available to choose in the Manage engines tab in the Website settings section. What is Yandex? Yandex is a Russian multinational IT company that specializes in internet-related services and…

Forget About Backlinks – Proper Approach to Link Building

Link building is a part of every SEO strategy. As SEO has changed over time, so have link building methods. The ways professionals scored backlinks 2 years ago became outdated, as new search engine algorithms were introduced. In old SEO days, scoring backlinks was relatively easy. It was about scoring as…

Positionly Add-ons

What would be the best software for you? The answer is simple - yours. The way you like it. Period. We would like to introduce to you a new feature we’re really excited about. Positionly Add-ons let you customize your experience, and manage your day-to-day task in a smarter way.…

3 Things To Consider When Writing Title Tags

When doing SEO work for my clients, there are a lot of things that I have to consider that may never cross their minds. One of the big ones is the META data that goes into the code at the “back end” of a website.  The days when most people…

Backlink Profile Analysis: What You Need To Know

In June we published two pieces on How to conduct a complete SEO audit. They can be found here: How to Perform Your First SEO Audit: Content Overview and here: How to Perform Your First SEO Audit: Indexing Overview on Positionly’s blog. But we’ve got more to say; so we’re finishing what…