Today we’ve released an update to the Google Analytics Integration feature.
From now on, you can connect Positionly to more than one Google Analytics account.
The new feature is available in the “Website Settings” section.
The feature is also available from the “Google Analytics” section.
Multiple Google Analytics Connections, also known as Multi-Property Tracking, is a feature that allows you to connect and monitor multiple websites or apps under a single Google Analytics account. This feature empowers you to manage and analyze data from various sources without the need for multiple Google accounts or logins. It simplifies the process of tracking and analyzing data, providing a unified view of your digital presence.
Setting Up Multiple Google Analytics Connections
The process of setting up Multiple Google Analytics Connections is surprisingly straightforward:
1. Create a Google Analytics Account (if you haven’t already)
If you don’t have a Google Analytics account, start by creating one. Sign in to your Google account, go to Google Analytics, and follow the setup instructions.
2. Add a New Property
Once you’re logged in, navigate to the Admin section of your Google Analytics account. In the Property column, click on the “+ Create Property” button. This is where you’ll set up a new property for each website or app you want to track.
3. Configure Tracking Codes
For each property, you’ll receive a unique tracking code. Install the tracking code on the respective website or app you want to monitor. Ensure that the tracking code is correctly placed on all relevant pages to gather comprehensive data.
4. Organize Your Properties
To make data management easier, give each property a clear and descriptive name. This will help you quickly identify and navigate between different properties within your Google Analytics account.
5. Access Unified Data
With Multiple Google Analytics Connections, you can access all your data in one central dashboard. This unified view enables you to compare and contrast the performance of different websites or apps effortlessly.
Benefits of Using Multiple Google Analytics Connections
Now that you understand how to set up Multiple Google Analytics Connections, let’s delve into the advantages this feature offers:
1. Streamlined Data Management
Instead of juggling multiple Google Analytics accounts, you can manage all your websites or apps from a single location. This simplifies data collection, reporting, and analysis, saving you time and effort.
2. Comprehensive Insights
With separate properties for each website or app, you can obtain granular insights into individual performance. This level of detail allows you to make data-driven decisions and optimize each digital asset accordingly.
3. Enhanced User Experience Analysis
Multiple Google Analytics Connections enable you to segment your audience data. You can analyze user behavior on different websites separately, gaining a deeper understanding of each audience’s preferences and needs.
4. Easy Cross-Domain Tracking
If your business spans multiple domains or subdomains, this feature is invaluable. It allows you to track user journeys seamlessly across various web properties, providing a holistic view of user interactions.
Conclusion
In the world of online business and digital marketing, data is king. Multiple Google Analytics Connections empower website owners and marketers to harness the full potential of their data. With streamlined data management, comprehensive insights, and enhanced user experience analysis, this feature is a game-changer for anyone seeking to optimize their online presence.
Don’t miss out on the opportunity to unlock the power of data insights with Multiple Google Analytics Connections. Start organizing and analyzing your web properties more efficiently today.
FAQs
1. Can I connect websites and apps from different domains using Multiple Google Analytics Connections?
Yes, you can connect and track websites and apps from different domains or subdomains using this feature. It’s particularly useful for businesses with diverse online assets.
2. Do I need a separate Google Analytics account for each property?
No, you don’t need separate Google Analytics accounts. You can manage multiple properties under a single Google Analytics account, simplifying data management.
3. Is there a limit to the number of properties I can create?
Google Analytics allows you to create up to 50 properties per account. If you need to track more than 50 websites or apps, consider using Google Analytics 360, which offers higher limits and additional features.