In recent weeks, Facebook has nicely presented how to appropriately react to a fast-changing social media market. Thereby, it has become one of the best examples of an agile enterprise in the last few years. Facebook extracts the best elements from every social platform, simultaneously using its greatest competitive advantage…
Social media should be the main ingredient of any marketing strategy. While some marketing techniques may get a bit expensive, this one is free and may bring you big profits. It’s vital to have your Facebook Business Page correctly optimized with some SEO best practices in order to maximize conversions.…
With SEO marketing strategies getting more innovative each day for landing page advertisements, it’s no surprise that YouTube has made a major impact on Search Engine Optimization rankings. Getting higher rankings for your page with the help of YouTube videos is a great strategy, as an audiovisual influence is much…
Countless articles have been written over the past few years about the influence of social signals on SEO, with many site operators completely changing their strategy as a result. But what role do social signals play? Are they a significant ranking factor or just another industry buzzword? It is quite…
Hi Guys, We are delighted to tell you that we are meeting up with one of the best backlink experts on the planet, Dixon Jones from Majestic, to ask him everything about backlinks during a live webinar. This will be the first #PositionlyAMA session so we are extremely excited about…
We always had “dead links”, but in recent years “unnatural” usually comes to mind when it comes to hyperlinks. It seems not only link building has a bad rep but also the link by itself. How can we educate the people about the true “nature” of the Web and vindicate…
There’s undoubtedly widespread interest in growth hacking among startups and young companies as a new way of acquiring traffic with non-conventional methods that try to fit within the informational noise around the Internet. Probably you read about big companies that did one brilliant thing that left the gates with traffic opened.…
Like the canonical tag we recently discussed, the use of Rich Snippets (or Schema.org markup) is by no means mandatory, but it does benefit search engines, users and yes, even site operators. The big difference though is that, unlike the canonical tag, the benefit is more noticeable to all involved:…
What is Robot.txt? Robot Exclusion Standard or Robot Exclusion Protocol provides information to search engine spiders on the directories that have to be skipped or disallowed in your website. Robots.txt protocol is as important as site structure, site content, search engine friendliness and Meta descriptions. If Robots.txt is implemented incorrectly,…
Like the canonical tag we recently discussed, the use of Rich Snippets (or Schema.org markup) is by no means mandatory, but it does benefit search engines, users and yes, even site operators. The big difference though is that, unlike the canonical tag, the benefit is more noticeable to all involved:…
