Every entrepreneur who conceives of his/her first business idea likes to think that it is original, world changing, and one-of-a-kind to boot. Of course, the reality is that truly original ideas are far and few between – chances are that a number of bright people around the world have already thought of your idea in… Read more »
Do you remember the inbound marketing hype? It already got overshadowed by the more recent content marketing hype. The most recent blow to inbound marketing comes from so called growth hacking though. There is even a new community dedicated to growth hacking and it appeals to almost the same people Inbound does. Every year there… Read more »
What makes a good blog? It’s one of those questions that if you ask the average person in the street they may struggle to answer. Whilst many people may have a favourite blog, that they read weekly or even daily, few would be able to put their finger on exactly why they like it. This… Read more »
There are many benefits to launching new products: you create more ways to bring in revenue, keep your business progressing toward its goals and remind people that your brand is here to stay. While all those are excellent and must-have benefits, have you ever considered using product launches to gain more exposure to grow your… Read more »
No matter if you already have your online store for some time or you are just starting your adventure with ecommerce – you won’t succeed unless you can attract clients to your e-business. Of course, that sounds like it is easier said than done – acquiring users for an online store may be really difficult… Read more »
If there’s one thing the world of technology, business and marketing love it’s a buzzword and this year’s so far it appears to be the term growth hacking, So what is a growth hacker, what does it mean and why could hiring (or being) one make all the difference to your business? Let’s find out…. Read more »
In the past where the marketing playing field was limited to the tangible marketplace that required you to be physically present whenever businesses were dealt, some of the best assets entrepreneurs could have were a creative marketing plan and a silver tongue. Everything in between, regardless of whether they were physical or intangible advantages, was… Read more »
Landing pages help sell the value of your company’s products, services, content and more to help encourage increased conversions from your web traffic. Many factors of a landing page impact if a visitor will convert like the inclusion of an explainer video, trust elements like a client logo or a recent award, a bulleted list… Read more »
