Positionly Blog – New Keyword Manager


Today brings a big update to the way keywords are managed within Positionly.

We’ve completely redone our Keywords Manager, making it easier in use and a lot more intuitive. Our most demanding customers with large amount of keywords should be really happy with this update!

A few of the changes we’ve made:

  • Completely new interface
  • Ability to remove multiple keywords
  • Ability to group / ungroup multiple keywords
  • All updates on keywords are made in real-time (no need to save manually)
  • Ability to filter though keywords, either by keyword behavior (increases in position, new in Top 100, etc) or groups, names
  • Ability to sort keywords by groups, positions, names, date when the keyword was added

The Essence of Keywords

Before diving into the remarkable features of the New Keyword Manager, let’s briefly revisit the essence of keywords in SEO. Keywords are the search terms that users type into search engines to find information, products, or services. For businesses and website owners, these keywords hold the key to attracting organic traffic and potential customers. In the early days of SEO, simply stuffing web pages with keywords was enough to rank high in search engine results. However, search engines have become more sophisticated over time. Today, it’s not just about the quantity of keywords but also about their relevance, context, and user intent.

The Challenge of Keyword Management

As the digital landscape has evolved, so too have the challenges associated with keyword management:
  1. Keyword Volume: With millions of keywords in existence, identifying the right ones for your business can be overwhelming.
  2. Competitive Landscape: Navigating the fierce competition for top keyword rankings requires finesse and precision.
  3. Ever-Changing Algorithms: Search engines regularly update their algorithms, making it essential to adapt and refine your keyword strategy.
  4. User Intent: Understanding what users are searching for and aligning your content with their intent is crucial for success.

Enter the New Keyword Manager

Harnessing the Power of Data

The New Keyword Manager is not just a tool; it’s a game-changer. It empowers digital marketers with the ability to harness the power of data-driven insights. Here’s how it does it:

1. Keyword Research Made Easy

This remarkable tool simplifies the process of keyword research. By analyzing user search trends and competition, it provides a curated list of high-potential keywords tailored to your niche. Say goodbye to the days of manual keyword research – the New Keyword Manager does it all for you.

2. Real-time Analytics

Keeping up with the ever-changing landscape of SEO is challenging. With real-time analytics, you can monitor the performance of your chosen keywords and make adjustments on the fly. This level of agility is essential in today’s digital arena.

Enhancing User Experience

User experience is one of the three pillars of SEO, and the New Keyword Manager takes it seriously:

1. Content Optimization

Crafting content that resonates with your audience is crucial. The New Keyword Manager provides insights into user intent, helping you create content that not only ranks high but also satisfies the needs of your visitors.

2. User-Friendly Interface

Navigating the New Keyword Manager is a breeze. Its user-friendly interface ensures that even those new to SEO can use it effectively. No more complex dashboards or confusing terminology – just straightforward, actionable insights.


The New Keyword Manager is a game-changer in the world of SEO. By simplifying keyword research, providing real-time analytics, and enhancing the user experience, it equips digital marketers with the tools they need to stay ahead in the competitive online landscape. Embrace this innovative solution and unlock the full potential of your SEO strategy.


1. Is the New Keyword Manager suitable for beginners in SEO?

Absolutely! The New Keyword Manager’s user-friendly interface makes it accessible to beginners while still offering advanced features for seasoned professionals.

2. Can the New Keyword Manager work with any website platform?

Yes, it is compatible with most website platforms and can be seamlessly integrated into your existing SEO toolkit.

3. How often should I update my keyword strategy using the New Keyword Manager?

Regular updates are essential in the ever-changing world of SEO. We recommend reviewing your strategy at least once a month to stay competitive.