While many people use Zen solely as synonym of “awesome” I’d like to show that you can translate your Zen practice into your work as an online publisher. Helping people without judging them is one of the main tenets of the awakened Zen practitioner. How does it differ from the fake servility of many businesses?… Read more »
Now that most SEO experts agree that link building is actually earning links we have to dispel the myth that modern SEO is solely about “great content“. It’s true, you can earn links with exceptional content pieces for sure. You can do it by creating value and encouraging gratitude without acting as a publisher too…. Read more »
While Google attempts to scare SEO aware webmasters to link out to other sites, average people link and share more than ever. Will Google finally subdue the Web as we know it or will the people prevail by spreading link love naturally? Which one of the two trends has better chances? Will the current summer… Read more »
For the last few years “link building” has been the magic topic that made a blog post succeed in the Internet marketing arena. Just cover that magic topic without sounding silly and you attract enough influential people to share your article. Now it’s the same mechanism but a different topic. Articles about content beat those… Read more »
In the past I have written about how there are no really boring niches to optimize for and how you can make any topic exciting. This time I’d like to take a step back and introduce some low hanging fruit link building techniques for boring or even ugly sites. There are indeed businesses no sane… Read more »
Google increasingly takes third party content and displays it on Google so that the need to click through to your site gets eliminated. This is part of the so called Google Knowledge Graph, an initiative to provide information people search for right on Google instead of sending visitors to other sites. Some SEO experts like… Read more »
When it comes to content many people still seem to be in the SEO stone age with repetitive keyword usage, lack of clarity and context, boring headlines just for the sake of Google search. By now that doesn’t work anymore if it ever did. Content findability is the key element of getting editorial sites to… Read more »
How to predict which link building or SEO technique will get axed next by Google? Based on my observations from the past ten years I have developed some precognitive sense. I can feel it even before I can explain it. Sounds ludicrous but is pretty rational indeed given the atmosphere of fear Google spreads. A… Read more »
