Yandex – The new search engine you can track your position


Today we’ve added Yandex to the search engines list that you can track your position in.

The new search engine is available to choose in the Manage engines tab in the Website settings section.

What is Yandex?

Yandex is a Russian multinational IT company that specializes in internet-related services and products. While it offers a wide range of digital products, it’s most renowned for its search engine, which is the largest in Russia and the fourth largest in the world, right after Google, Bing, and Yahoo.

Why Yandex?

You might be wondering why you should consider using Yandex as your primary search engine or at least as an alternative to the more familiar options. Well, Yandex offers a unique feature that sets it apart from its competitors – the ability to track your website’s position in its search results.

Tracking Your Position

Imagine having real-time access to data that tells you exactly where your website ranks on Yandex’s search engine results page (SERP) for specific keywords. This is precisely what Yandex allows you to do. By utilizing Yandex Webmaster Tools, website owners and SEO experts can monitor their site’s performance and make data-driven decisions to improve their search engine optimization (SEO) strategies.

The Power of Data

Data is the backbone of modern digital marketing, and Yandex provides an invaluable resource for website owners. You can track which keywords are driving traffic to your site, identify trends, and optimize your content accordingly. This level of insight into your website’s performance can be a game-changer for businesses looking to boost their online presence.

User-Friendly Interface

Yandex’s Webmaster Tools are designed to be user-friendly, even for those who may not be SEO experts. The interface is intuitive, making it easy for website owners to navigate and understand the data presented. This accessibility ensures that Yandex can be a valuable tool for businesses of all sizes.

How to Get Started with Yandex

Getting started with Yandex is a straightforward process. Here’s a step-by-step guide to help you make the most of this powerful tool:

Step 1: Sign Up

Visit Yandex Webmaster Tools and sign up for an account. You’ll need to provide some basic information about your website.

Step 2: Verify Your Ownership

To access your website’s data, Yandex needs to verify that you own the site. You can do this by adding a unique HTML file to your website or by modifying your DNS settings.

Step 3: Submit Your Sitemap

Once ownership is verified, submit your website’s sitemap to Yandex. This allows the search engine to index your site effectively.

Step 4: Start Tracking

With everything set up, you can start tracking your website’s position in Yandex’s search results. Enter the keywords you want to monitor, and Yandex will provide you with real-time data.


In the world of SEO, knowledge is power, and Yandex’s Webmaster Tools give you the knowledge you need to succeed. By tracking your website’s position in Yandex’s search results, you can make informed decisions to improve your SEO strategy and boost your online presence. Don’t limit yourself to just one search engine explore the benefits of Yandex and take your SEO game to the next level.


1. Is Yandex available only in Russia?
No, Yandex is available worldwide, and anyone can use it as their preferred search engine. While it’s most popular in Russia, its search results can be valuable for website owners and businesses from any region.

2. Is Yandex Webmaster Tools free to use?
Yes, Yandex Webmaster Tools is a free service provided by Yandex. You can sign up and start using it without any cost.

3. Can I track my website’s position on multiple search engines simultaneously?
While Yandex Webmaster Tools is specific to Yandex’s search engine, there are other SEO tools available that allow you to track your website’s performance on multiple search engines simultaneously. It’s a good idea to diversify your SEO tracking to gain a comprehensive view of your online presence.