So, you’re doing your best to make sure all your content is perfectly optimized for search engines, but you’re not sure if you’re doing all the right things. Does that sound about right? Google’s algorithms rely on 200 unique signals to rank content. Trying to cater to each and every one of these signals is… Read more »
As a marketer or business owner, it’s not enough to just specialize in one area of online marketing anymore. If you do, you may run into problems. Content marketers are often guilty of creating content to please readers at the expense of neglecting search engines, while SEOs can be found guilty of creating content to… Read more »
There comes a point in time when marketing your business where you have to take off the training wheels and move on to something more robust. Think of Google’s SEO tools as the training wheels. They do the job adequately enough when starting out, but before long you’ll find yourself needing something more powerful and… Read more »
If anyone tries to tell you building organic traffic is easy, don’t listen to them. If you’re looking for a quick fix, I’m afraid you’re not going to find it here. Building organic traffic is the hardest work you’ll ever put in to your website. With that being said, it’s also the greatest investment of time… Read more »
