As a marketer or business owner, it’s not enough to just specialize in one area of online marketing anymore. If you do, you may run...
As a small business or startup looking to gain traction, you know you need some internet exposure. But between refilling the coffeemaker, answering support calls,...
So you want to perform your first SEO audit…well, that’s just great because here you’ll find a comprehensive step by step guide for conducting your...
The internet, SEO and digital marketing have given businesses all the tools they need to get big fast – if those tools are used correctly....
SEO becomes Search Entity Optimization. The change from optimization for search engines to search entities has been one of the most powerful, yet unnoticed changes. Search...
Almost everybody uses search engines like Google when looking for products and services. Search engines are one of the most important mediums to get highly...
What is Robot.txt? Robot Exclusion Standard or Robot Exclusion Protocol provides information to search engine spiders on the directories that have to be skipped or...
The word penalty has never had any positive connotation to it, it is always associated with some form of punishment. For site operators, a Google...
Over the course of the past few years, most of Google’s updates to its search ranking algorithm have been aimed at providing better user experience...
So, you’re doing your best to make sure all your content is perfectly optimized for search engines, but you’re not sure if you’re doing all...
A recent study commissioned by Google and carried out by researchers at Nielsen found that consumers spend more than 15 hours per week searching using...
I got asked by an online buddy of mine what my biggest link building success of 2013 was - at first I thought, I’m not...
It’s one of the most surefire ways to build links: just get enough experts to take part in a group interview. They will share the...
In the past I have written about how there are no really boring niches to optimize for and how you can make any topic exciting....
Keeping a watchful eye on your online competitors is an excellent idea of growing your business. So, please, ask yourself a question: Who is your...
SEO is by its nature a job that never ends. Rules change, competitors come and go and all of this and much more require marketers...
When it comes to search engine results pages, rich snippets are an often underutilized but highly effective means of generating a high click-through rate and...
Google increasingly takes third party content and displays it on Google so that the need to click through to your site gets eliminated. This is...
Internal linking is essential to any website because it helps establish site architecture and spread the link juice. Simply speaking, internal linking refers to any...
Blogger outreach is a common practice in the SEO landscape that is commonly used to acquire high quality links or to get some coverage on...
