Simplified position changes on Dashboard

This might come as a surprise to some of our users but we’ve decided to simplify the position indicator bar or our Dashboard.  The reasoning behind this is pretty straightforward, the only two numbers people really need are ups and downs. With the “unchanged” bar gone, it’s really simple to…

Search Engine Rankings and SEO – A Complete Guide

Search engine rankings are a questionable metric. A few years ago, search engines provided everyone with the same information. Each time a each user searched for a query, the SERPs looked particularly the same for each keyword. Everyone knew the best performing keywords and to be honest, the space in…

Keyword Research Masterclass: Using the Google Keyword Planner

Research and Development (R&D) is something we tend to think of in terms of scientific and medical fields, and the manufacturing industry. Not content marketing. But think of your typical week (or even day) as a content or online marketer for the website you manage. Isn’t a lot of what…

How to Master SEO with Google Analytics – Beginners Guide

Rankings are a great measure of SEO success. They don’t paint the whole picture though. You may know that what you do is working. But what about your boss, a business partner, client, spouse or whoever else you have to report to? Current rankings for a particular keyword are not…

The Summer of Link Love

 While Google attempts to scare SEO aware webmasters to link out to other sites, average people link and share more than ever. Will Google finally subdue the Web as we know it or will the people prevail by spreading link love naturally? Which one of the two trends has better…

5 Ways to Create Findable Content Without Keyword Stuffing

When it comes to content many people still seem to be in the SEO stone age with repetitive keyword usage, lack of clarity and context, boring headlines just for the sake of Google search. By now that doesn’t work anymore if it ever did. Content findability is the key element…

The Future of SEO – Trends for 2014 and Beyond

2013 was a game-changer of a year in SEO world. On-the-ball online marketers may have been spouting the benefits of quality content for years, but 2013 was the year everyone finally sat up and took notice. Google’s birthday update, Hummingbird, provided all the confirmation needed to drive the web definitively…

Google Hummingbird Update and How It Affects SEO

It’s been a busy few years for the engineers at Google; not only have we had the much-discussed Penguin and Panda updates, but last year brought us the biggest update we’ve seen since 2001. So what does Hummingbird mean to SEO? Why did it come about and is it likely…

A Guide to White Hat SEO Techniques

In this brave new world of content and post-Google algorithm changes such as Panda, Penguin, and Hummingbird, white hat SEO is the only way to go if you want your site to get ahead and become a useful part of the internet. Carrying out white hat practices also means that the search…

Video SEO: Actionable YouTube Marketing Tips

More than 100-hours of video are uploaded to YouTube each minute. A year ago the figure was 72-hours each minute, and two years ago it was 24-hours of video every minute. These statistics illustrate the difficulty faced in using YouTube for marketing purposes, but they should not discourage you. When…

Grey Hat SEO Techniques – Should You Use Them?

 In my last post, we discussed white hat SEO and why it’s the best way to approach driving traffic to a site and obtaining a good ranking in the SERPs. We touched briefly on black hat and why it’s a dangerous practice which is likely to get a site plummeting…

More Beautiful and Better Than Ever

We are very exited to announce the big news! After gathering feedback from you, hours of brainstorming, research and analysis we are proud to present you the new version of Positionly. More beautiful. More simple. Better than ever before. State-of-art Design We are obsessed with the design. By creating Positionly…

5 Simple Tips To Boost Your Website Traffic

You may have the most informative, well-written blog on the Internet, but if people can’t find it, then what’s the point? Too many good websites and blogs are banished to a lifetime of obscurity because the author believes that content alone will deliver success. While content is important - and…

Local SEO Killer Guide For Your Small Business

Plenty of companies make a pretty penny off of their SEO services, helping businesses get more traffic to their websites and convert those visitors to customers. Local search engine optimization includes all of the same advice you’ll find scattered on the Internet, but requires going a step further to attract…

Adapting to Survive the (Not Provided) Google Evolution

If you’ve been living under a rock for the past couple of weeks, you missed out on all the hysteria that has happened in the search marketing industry thanks to Google’s decision to make all their search queries encrypted.  Your SEO eyes read that right – checking the keywords for…

Google Algorithms and What They Mean to Your Website

 Whether you’re new to SEO or you’ve been there long enough to master its every nook and cranny, there’s a perennial search phenomenon spearheaded by Google that you should always look out for. These are the developments and updates that come in the form of search algorithms, the step-by-step procedure…

Eight Ways To Find Long Tail Keywords

Taken individually, long tail keywords are nothing special. Generally consisting of between three and five words, most clock in at less than a hundred searches per month. As a result, many website owners ignore them. The beauty of long tail keywords however is that they tend to be incredibly easy…

Improved Backlinks Checker

Today we introduced a major update to our backlinks checking feature. We have started partnership with Ahrefs to bring you the most reliable and up-to-date insights into the backlinks that your website receives. From now on, you will be able to check not only how many backlinks you have, but…

New Landing Page Optimization Analysis Feature

 We would like to present the new landing page optimization checking feature in Positionly. A properly executed on-page SEO is a foundation of good future results from search engine marketing campaigns. From now on Positionly provides you with a tool which will help you check if any landing page of…