Inbound marketing, from the concept articulated in 2006, has come a long way up to present day. The overall idea hasn’t changed. Inbound marketing is still about attracting people towards your website and product with usage of various channels - blogs, social media, videos and white papers. As a strategy,…
If you’ve been living under a rock for the past couple of weeks, you missed out on all the hysteria that has happened in the search marketing industry thanks to Google’s decision to make all their search queries encrypted. Your SEO eyes read that right – checking the keywords for…
You may have the most informative, well-written blog on the Internet, but if people can’t find it, then what’s the point? Too many good websites and blogs are banished to a lifetime of obscurity because the author believes that content alone will deliver success. While content is important - and…
Today brings new update to our keyword dashboard. From now on you will able to check which landing page of yours appears on the search engine results page for a particular keyword. To check which of your landing pages appears on the SERP for a particular keywords, simply click on…
Today we introduced a major update to our backlinks checking feature. We have started partnership with Ahrefs to bring you the most reliable and up-to-date insights into the backlinks that your website receives. From now on, you will be able to check not only how many backlinks you have, but…
We would like to present you an update to our Competitor Tracking feature. From now on you will be able to generate collate reports which will include your competitors’ performance in search engines along with yours. Introduction: Gaining a Competitive Edge Staying ahead of your competition in today's digital world…
When doing SEO work for my clients, there are a lot of things that I have to consider that may never cross their minds. One of the big ones is the META data that goes into the code at the “back end” of a website. The days when most people…
If you want to establish your business successfully online, you need to have a good website. WordPress is a content management system which helps in creating SEO-friendly websites and it is one of the bests, if not the best. Apart from being simple to use, it has thousands of plug-ins…
Almost everybody uses search engines like Google when looking for products and services. Search engines are one of the most important mediums to get highly targeted traffic and make your store findable on the Internet. E-commerce, as an online-based business, should care more about SEO. Besides the fact that search…
The internet, SEO and digital marketing have given businesses all the tools they need to get big fast – if those tools are used correctly. As much as modern businesses can climb ladders quicker than before thanks to the internet, they can also just as quickly slide down the snakes it…
